Universities and higher education institutions (HEIs) throughout Yorkshire and Humber, are frequently engaging with business in a variety of ways. One example of business engagement taking place in the region is at Leeds Arts University with Powerhouse Studios.
Powerhouse Studios are a content production company. Neil Adams, CEO of Powerhouse Studios, highlights the promotional and talent seeking needs of his small business. Leeds Arts University worked with Powerhouse Studios, inviting them as guest lecturers. This business relationship developed as Powerhouse Studios provided students with the opportunity to work in their commercial studio, helping them gain valuable employability skills. This initiative supported Powerhouse Studios by providing access to a highly skilled talent pool enabling them to recruit trained and passionate staff in the creative industries.
You can learn more on this case study in the video available below.